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Hi! I'm Rebecca, but you can call me Rebby :)

I'm the one making everything here.

Happy As Hell started simple: creating the alternative gear I couldn't find anywhere else. Guitar straps, stoles, bows, outfits for shows, all being inspired by music.

Friends and other fans saw my concert looks and asked for their own. It grew from there, from creating peoples visions to —and turned into a small shop almost by accident. Now it's mostly for fellow fans.

The shop became a real anchor when things were tough. I faced discrimination over my disabilities, and dealing with ADHD and mental health challenges made a lot of days feel heavy. Making things was the one outlet that helped me stay focused and regain some control. Turning that into a business gave me something steady to build on.

The band gave me more than inspiration—it led to my family. I met my husband through the Clique (a show in 2014 sparked it, then years of connection led to our marriage in 2020). Our daughter Marigold arrived in 2022, and she's the reason for many of the baby onesies and bibs. What started as fandom pieces ended up working for parents in the Trench too—tiny Torchbearers and all.

This is for anyone who turns to music when things get hard, who creates to cope, who finds real bonds in unexpected places. Disabilities, motherhood, fandom chaos included—I'm glad it's carved out a small space for that.

For the full story of how Twenty One Pilots changed my life and brought me here: Read "The Day Everything Changed (19.02.2014)" →

Socials: @HappyAsHellx Email: hiya@happyashell.co.uk

Thanks for being here.

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